Phygital Working Environment

Our dual-track analysis highlights a clear necessity: the design of "hybrid spaces" where human states, information, and physical environments are deeply interconnected. To address this, we propose "Phygital Hub"—a hub environment that leverages digital insights to understand human states, activities, and relationships, allowing the space to adapt in real time. Technologies such as AI, sensing, and digital twins enable us to monitor and mediate previously intangible elements. We believe these will serve as the foundational infrastructure to upgrade physical spaces into dynamic, adaptive hubs.